was in a presentation to over a thousand publishers and marketers at the annual meeting of Microsoft, which was held last Tuesday. The mentor of Windows and the butterfly emporium dispatched once more like the future of media.
Among other things, Bill Gates said
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"We're saying newspapers will migrate online, and this will release an innovative process."
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"We are saying that TV, the largest advertising market in the world, will move completely to the online world and will have the kind of interactivity that today can only be found on the web."
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"As dramatic as things happening on the web today, that's really what will happen advertising in the future. "
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" I have many friends in the newspaper industry and, of course, this is a wrenching change for them because the number of people now buy, subscribe or read the newspapers paper began inexorably to collapse. "
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" By this fall, advertisers have no choice but to migrate their budgets to other areas. "
- Link II: Microsoft Startup Zone RSS
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